Book Chapters
Ray has turned his life experiences-- both good and bad—into learning moments. Throughout the book, Ray delves into business matters, personal stories, and much more.
Business Related:
- Ingredients for Success
- Prospecting
- Ask "The Magic Question"
- Specialize
- Service
- Make it Stick
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Personal Experiences:
- Why I Enjoy Sales
- What Helped Me Survive
- It's All About a Dime
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Additional Advice:
- Some People Can Drive You Crazy
- Rule of Expectations
- Don't Grab the Marshmallow
- Back Up the Truck
- You Do Have Time
- The Best For Last
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